Legal

Privacy Policy

Last updated October 5, 2026

Introduction

KP Innovations LLC dba DrWell and its affiliated entities (hereinafter referred to as "DrWell," "we," or "us") are the proprietors and operators of the website (the "Website") located at www.drwell.com and may have previously, currently, or in the future own and/or operate a DrWell mobile application (collectively referred to as the "Platform"). Your utilization of and access to the Platform, any component thereof, or anything associated therewith, including its content ("Content"), any products or services provided via the Platform or otherwise by DrWell, and any affiliated website, software or application owned or operated by DrWell (collectively, including the Platform and the Content, referred to as the "Service") are governed by this Privacy Policy unless explicitly stated otherwise. Capitalized terms not otherwise defined herein shall have the meaning ascribed to them in the DrWell Terms of Service ("Terms of Service").

We are dedicated to safeguarding the privacy of Service users. This Privacy Policy ("Privacy Policy") has been formulated to elucidate how DrWell collects, utilizes, and discloses information in the course of providing you with the Service.

By browsing the Website, establishing, registering, or authenticating an account through the Service, or otherwise accessing or utilizing the Service, you are deemed to have acknowledged the most recent iteration of this Privacy Policy. We shall amend this Privacy Policy as necessary to reflect material modifications in the Service or our usage of personal information, and as mandated by applicable legislation. In the event of any alterations to our Privacy Policy, we shall publish the revised Privacy Policy and update the "Last updated" date at the beginning of the Privacy Policy. Should we implement material changes to this Privacy Policy, we shall provide notice or obtain consent regarding such changes as may be required by law.

If you are utilizing the Service on behalf of an individual other than yourself, you warrant that you are duly authorized by such individual to act on their behalf and that said individual acknowledges the practices and policies delineated in this Privacy Policy.

For any inquiries or concerns regarding this Privacy Policy, please contact us at:

KP Innovations LLC dba DrWell
2100 Webster St, #429
San Francisco, California 94115

Age Restrictions on Service Usage

The Service is primarily intended for individuals who have attained the age of majority, which is typically eighteen (18) years or older, depending on applicable state law. A minor may receive care through the Service only through an account that is created and managed by the minor's parent or legal guardian, and only where the DrWell Provider reviewing the case determines that the minor is eligible, in the Provider's clinical discretion, as described in our Terms of Service. The Service is not directed to children, and we do not knowingly collect personal information directly from a child under thirteen (13) years of age. Information about a minor is collected from, and managed by, the minor's parent or legal guardian.

A parent or legal guardian may, at any time, ask us to review, correct, or delete information about their minor child, or may submit a request for the removal of content or information about a minor that is published on the Platform (a "Minor Information Removal Request"). Please email privacy@drwell.com or write to DrWell, Attn: Privacy Officer, 2100 Webster St, #429, San Francisco, California 94115, with the subject line "Minor Information Removal Request," and include:

  1. The nature and specifics of your request
  2. A clear identification of the content or information to be removed
  3. The location of the content or information on the Platform (for example, the URL), if applicable
  4. Your full name, your relationship to the minor, your mailing address, email address, and preferred method of response

DrWell does not process Minor Information Removal Requests received by telephone or facsimile. We are not obligated to erase information in certain circumstances, including where laws, rules, or regulations require us to retain it; where we maintain it on behalf of your Providers (as defined in our Terms of Service) as part of an electronic medical record; where it was stored or posted by a third party other than you; where it has been de-identified; or where the request is incomplete or improperly submitted.

Confidential Data

By establishing an account with DrWell, you initiate a direct consumer relationship that facilitates your access to and utilization of the Platform's various functionalities and the Service as a user. This relationship necessitates the provision of certain information to DrWell, including but not limited to your name, email address, shipping address, phone number, and specific transactional data. We do not categorize this information as "confidential health information" or "medical data."

Nevertheless, your use of certain Service components may involve the disclosure of health or medical information that could be subject to protection under applicable statutes. It should be noted that DrWell does not fall under the classification of a "covered entity" as defined by the Health Insurance Portability and Accountability Act of 1996, Public Law 104-191, and its associated regulations and amendments (collectively referred to as "HIPAA"). The Labs, Pharmacies, or Medical Groups (as defined in our Terms of Service) may or may not be classified as "covered entities" or "business associates" under HIPAA, while DrWell may, in certain instances, function as a "business associate" of a Pharmacy or Medical Group. It is crucial to understand that HIPAA does not automatically apply to an entity or individual merely due to the involvement of health information, and HIPAA may not govern your interactions or communications with DrWell, the Medical Groups, the Providers, the Labs, or the Pharmacies. However, in instances where DrWell is deemed a "business associate," and exclusively in this capacity, DrWell may be subject to specific HIPAA provisions concerning "protected health information," as defined by HIPAA, which you provide to DrWell, the Medical Group, or the Providers (hereafter referred to as "PHI"). Furthermore, any medical or health information you provide that is subject to specific protections under applicable state laws (collectively with PHI, referred to as "Confidential Data"), will be utilized and disclosed only in accordance with such applicable laws. However, any information not classified as Confidential Data under applicable laws may be used or disclosed as permitted by this Privacy Policy. Confidential Data excludes information that has been de-identified in compliance with applicable laws. The Medical Groups and Providers have implemented a Notice of Privacy Practices outlining their use and disclosure of Confidential Data. By accessing or using any aspect of the Service, you acknowledge receipt of the Notice of Privacy Practices from your Medical Group and Provider(s).

Consumer Health Data. Some information we collect may be "consumer health data" under laws such as the Washington My Health My Data Act and the Nevada consumer health data law, including information that identifies your past, present, or future physical or mental health, and biometric data. Our practices for that information, and the rights available to you, are described in our Consumer Health Data Privacy Policy at www.drwell.com/consumer-health-data-privacy-policy.

By accessing or utilizing any part of the Service, you acknowledge that any information submitted to DrWell that is not intended and used solely for the provision of diagnosis and treatment by the Medical Group and Providers, laboratory services by the Labs, or prescription fulfillment by the Pharmacies, is not considered Confidential Data. Such information will be subject only to our Privacy Policy and any applicable state laws governing the privacy and security of such information. For clarity, information provided to DrWell for account registration and setup on the Platform, including name, date of birth, username, email address, shipping address, and phone number, is not classified as Confidential Data.

Acquisition of Personal Data

The nature and extent of personal data we acquire is contingent upon your interactions with us, the services you utilize, and the preferences you express.

We procure information about you through various channels and methodologies when you engage with our services, including data you furnish directly, information gathered automatically, data from third-party sources, and information we deduce or generate from existing data.

Information provided voluntarily. We collect personal data that you willingly supply. This may encompass:

  • Identification and contact information: your name, email address, telephone number, and billing and shipping addresses.
  • Demographic information: your gender identity, date of birth, and postal code.
  • Social media integrations: information from third-party websites, networks, platforms, or applications that you choose to connect or interact with through the Service.
  • Financial transaction data: payment-related information and purchase history. Card details are entered directly with our payment processor, as described in the "Payment Processing" section below.
  • Content and files: photographs, documents, and other files you send to the Service, including emails and other communications you send to us.
  • Account credentials: a username or account number together with a password or other authentication credentials that permit access to your account.
  • Identity verification information (sensitive): we verify the identity of patients before treatment. If our standard cross-check of the information you provide does not verify you, we ask you to submit a photograph of your driver's license, including the license number, and a selfie. We do not collect Social Security numbers.
  • Biometric information (sensitive): when you submit a selfie for identity verification, we and our identity verification vendor compare it to the photograph on your driver's license using facial geometry. See the "Biometric Information" section below.
  • Communication content: the substance of communications you conduct through the Service.
  • Health-related information (sensitive): health information you provide through the Service, and information about your use of the Service that may relate to health, such as the pages you view about a treatment and the purchases you make. Health information you provide to a Medical Group or Provider is Confidential Data, as described above.

Information collected automatically. When you use our services, we automatically collect certain information. For instance:

Identifiers and device information. When you visit our websites, our web servers automatically log your Internet Protocol (IP) address and information about your device, including device identifiers (such as MAC address); device type; and your device's operating system, browser, and other software including type, version, language, settings, and configuration. As further elucidated in the "Data Collection Technologies" section below, our websites and online services store and retrieve cookie identifiers, mobile IDs, and other data.

Geolocation data. Depending on your device and application settings, we collect geolocation data when you use our applications or online services. We also infer your general location (such as city and state) from your IP address.

Usage data. We automatically log your activity on our websites, applications, and connected products, including the URL of the website from which you arrived, pages viewed, duration of page visits, access times, and other details about your use of our website. On pages of our public website, and only if you allow analytics technologies, we may also use session replay, which records how a visitor moves, clicks, and scrolls on a page so we can find usability problems. Form fields are masked in session replay. Some usage data may be sensitive if it relates to your browsing of pages about a specific treatment. For further information, see the "Data Collection Technologies" section.

Information we generate or derive. We infer new information from other data we collect, including using automated means to generate information about your likely preferences or other characteristics ("inferences"). For example, we infer your general geographic location based on your IP address.

Information obtained from third-party sources. We also procure the types of information described above from third parties. These third-party sources include, but are not limited to:

Third-party partners. Third-party applications and services, including social networks you elect to connect with or interact with through our services.

Co-branding/marketing partners. Entities with which we offer co-branded services or engage in joint marketing activities.

Service providers. Third parties that collect or provide data in connection with work they perform on our behalf, for example, companies that determine your device's location based on its IP address.

Publicly available sources. Public sources of information such as open government databases.

When requested to provide personal information, you may decline. You may also employ web browser or operating system controls to prevent certain types of automatic data collection. However, if you choose not to provide or allow information that is necessary for certain services or features, those services or features may be unavailable or limited in functionality.

DrWell provides management services to the medical providers and certain pharmacies you may access through the Service. Consequently, we may store additional health information on their behalf, including your medical record, communications with providers, medical history, and prescription information.

Data Collection Technologies

DrWell employs various data collection technologies, including but not limited to cookies, web beacons, mobile analytics identifiers, and advertising IDs, to facilitate the operation of our digital platforms and online services. These technologies also assist in the acquisition of data, encompassing usage metrics, unique identifiers, and device-specific information.

Elucidation of Data Collection Technologies

Cookies are diminutive data files deployed by a website and stored within your browser's local storage on your device. These files can be subsequently accessed when your browser establishes a connection with a web server within the same domain that initially deployed the cookie. The content of a cookie typically comprises an alphanumeric string that may serve as a unique device identifier and may incorporate additional data elements. This mechanism enables the web server to recognize your browser across multiple sessions, each time it establishes a connection with that particular web server.

Web beacons, also referred to as single-pixel or clear GIFs, are imperceptible digital markers embedded within websites or electronic communications. Upon your browser rendering a webpage or email containing a web beacon, it automatically initiates a connection with the web server hosting the image (often operated by a third-party entity). This process facilitates the logging of device-specific information by the web server and allows for the deployment and retrieval of its own cookies. Similarly, third-party content integrated into our websites (such as embedded multimedia, plugins, or advertisements) prompts your browser to connect with the third-party web server hosting said content. We also incorporate web beacons into our electronic communications and newsletters to ascertain whether recipients have accessed and engaged with the content.

Mobile analytics and advertising identifiers are unique codes generated by mobile device operating systems (iOS and Android) that can be accessed and utilized by applications in a manner analogous to websites' use of cookies. Our mobile applications incorporate software that enables both DrWell and our third-party analytics and advertising partners to access and leverage these mobile identifiers.

Utilization of Cookies and Analogous Technologies by DrWell and its Affiliates

DrWell, in conjunction with our analytics and advertising partners, employs these technological methods on our web platforms, mobile applications, and online services to gather personal data (encompassing but not limited to browsing patterns, interaction metrics, unique identifiers, and device specifications) during your engagement with our services. This data collection extends to personal information regarding your online activities across time and across various digital platforms. The acquired data serves multiple purposes, including but not limited to: preserving user preferences, facilitating authentication processes, evaluating the performance of our digital assets, monitoring user engagement, developing inferences, delivering and optimizing interest-based advertising, mitigating fraudulent activities, and fulfilling other legitimate business objectives. DrWell and/or its partners may also disseminate the collected or inferred data to third parties for these enumerated purposes. For a comprehensive overview of the third-party analytics and advertising entities that collect personal information through our services, please refer to the "Dissemination of Personal Data" section of this Privacy Policy and our Cookie Policy at www.drwell.com/cookie-policy.

Session Replay. On pages of our public website, we use PostHog session replay to record how visitors interact with the page, such as mouse movement, clicks, and scrolling. Form fields are masked, so what you type into a form is not recorded. Session replay runs only if you allow the Analytics category in our cookie banner.

Available User Controls

A spectrum of cookie-related controls is accessible through web browsers, mobile operating systems, and other platforms. For a detailed exposition of these options, please consult the "Management and Oversight of Personal Data" and "Web Browser and Platform Settings" sections below.

Utilization of Personal Data

We utilize the personal data we collect for purposes outlined in this Privacy Policy or as otherwise communicated to you, subject to the constraints addressed in the "Confidential Data" section above. For instance, we employ personal data for the following objectives:

Objective of UtilizationCategories of Personal Data
Service Provision and Maintenance: To deliver and maintain the Service, including troubleshooting, facilitating navigation, confirming location, enhancing, and personalizing these services.Contact details, demographic information, financial data, content and files, biometric data, identifiers and device information, geolocation data, usage statistics, inferences. Sensitive data: driver's license information, account access credentials, communication contents, biometric identifiers, health information.
Operational Functions: To conduct our business operations, such as invoicing, payment processing, accounting, account administration, internal operations enhancement, system security, fraud detection, identity verification, and compliance with legal obligations. Additionally, to safeguard or enforce DrWell's rights and assets.Contact details, demographic information, financial data, content and files, biometric data, identifiers and device information, geolocation data, usage statistics, inferences. Sensitive data: driver's license information, account access credentials, communication contents, biometric identifiers, health information.
Service Enhancement, Development, and Research: To develop, test, or improve the Service and its content, features, and/or offerings. Additionally, to conceptualize or create new products or services. Lastly, to analyze user behavior and traffic patterns within the Service.Contact details, demographic information, financial data, content and files, identifiers and device information, geolocation data, usage statistics, inferences. Sensitive data: driver's license information, account access credentials, communication contents, health information.
Experience Customization: To comprehend you and your preferences to enhance your experience and satisfaction with our services.Contact details, demographic information, financial data, content and files, identifiers and device information, geolocation data, usage statistics, inferences. Sensitive data: driver's license information, account access credentials, communication contents, health information.
User Support: To provide customer assistance, fulfill your requests, and address your inquiries. Additionally, to place and monitor orders for products or services on your behalf.Contact details, demographic information, financial data, content and files, identifiers and device information, geolocation data, usage statistics, inferences. Sensitive data: driver's license information, account access credentials, communication contents, health information.
Correspondence: To transmit information about DrWell, the Labs, the Pharmacies, the Medical Groups, the Providers, including confirmations, invoices, technical notices, updates, security alerts, and support and administrative messages. Additionally, to communicate with you via various means, including on behalf of your Provider(s), to facilitate telehealth Service.Contact details, demographic information, financial data, content and files, identifiers and device information, geolocation data, usage statistics, inferences. Sensitive data: driver's license information, account access credentials, communication contents, health information.
Promotional Activities: To inform you about new services, offers, promotions, rewards, contests, upcoming events, and other information about our services and those of our selected partners.Contact details, demographic information, financial data, content and files, identifiers and device information, geolocation data, usage statistics, inferences. Sensitive data: health information.
Advertising Initiatives: To promote and market DrWell, the Service, and the products and/or services offered via the Service.Contact details, demographic information, identifiers and device information, geolocation data, usage statistics, inferences. Sensitive data: health information.

We aggregate data from various sources for these purposes to provide you with a more cohesive, consistent, and tailored experience.

Furthermore, we may employ information about your browsing and other activities on the Service to promote and market DrWell, the Service, and the products and/or services offered via the Service, as well as to evaluate our advertising and marketing initiatives. Depending on your engagement with the Service, this may encompass information related to your visits to health-related pages on the Service. In certain jurisdictions, we may be obligated to obtain your consent prior to utilizing information that constitutes sensitive personal data. We do not use Confidential Data, medical records, intake or health questionnaire responses, or prescription information for advertising or marketing purposes, and we do not run advertising technologies inside the DrWell web application.

We may de-identify your information and use, generate, and commercialize such de-identified information for any business or other purpose not prohibited by applicable law. In instances where our use or sharing of data does not necessitate the ability to identify individuals from the data, we may de-identify that data as a measure to protect privacy and security. Where the process is designed to permanently de-identify the data, we will maintain and utilize the data solely in a de-identified form and will not attempt to re-identify it (except for the limited purpose of testing or evaluating the efficacy of the de-identification process or as otherwise permitted by law).

Dissemination of Personal Data

DrWell may disseminate personal data with your explicit consent or as deemed necessary to fulfill your transactions or deliver services you have requested or authorized. Subject to the constraints outlined in the "Confidential Data" section above, we may disclose any category of personal data described herein to the types of third parties enumerated below, in connection with the provision of the Service or as otherwise permitted or mandated by law. Such dissemination may include, but is not limited to:

Contracted Entities. We may furnish personal data to vendors or agents operating on our behalf for purposes delineated in this Privacy Policy. For instance, entities engaged to provide customer service support or assist in safeguarding our systems and services may require access to personal data to execute these functions.

Marketing and Advertising Collaborators. On our public marketing website at www.drwell.com, which does not require you to log in, advertising partners may collect information such as your IP address, cookie identifiers, and the pages you view, so that they can measure our ads and show you ads. For example, an advertising partner may learn that a visitor viewed a page about a particular treatment. These technologies run only after you allow the matching category in our cookie banner. We do not run advertising or analytics technologies in the DrWell web application or on pages where you provide health information, and we do not send Confidential Data, medical records, intake or health questionnaire responses, or prescription information to marketing and advertising partners.

Identity Verification Vendor. We share your driver's license information and selfie with Vouched, our identity verification vendor, so that it can verify your identity on our behalf. See the "Biometric Information" section below.

Financial Institutions and Payment Processors. When you provide payment information, such as for a purchase, we will disclose payment and transactional data to banks and other relevant entities as necessary for payment processing, fraud prevention, credit risk mitigation, analytics, or other related financial services. For further details regarding such disclosures, please refer to the "Payment Processing" section below.

Affiliated Entities. We facilitate access to personal data across our subsidiaries, affiliates, and related companies, for instance, where we utilize shared data systems or where access is necessary to provide our services and operate our business.

Providers and Facilities. We facilitate information exchange between you and the Medical Groups, Pharmacies, Providers, and Labs, as applicable, to enable them to render services to you via the Service and to collect payment on their behalf.

Corporate Restructuring. We may disclose personal data as part of a corporate transaction or proceeding such as a merger, financing, acquisition, bankruptcy, dissolution, or a transfer, divestiture, or sale of all or a portion of our business assets.

Legal and Law Enforcement Entities. We will access, disclose, and preserve personal data when we believe that doing so is necessary to comply with applicable law or respond to valid legal process, including from law enforcement or other government agencies.

Security, Safety, and Rights Protection. We will disclose personal data if we believe it is necessary to:

Safeguard our customers and others, for example, to prevent spam or fraudulent activities, or to help prevent loss of life or serious injury to any individual;

Maintain and ensure the security of our services, including preventing or halting attacks on our computer systems or networks; or

Protect the rights or property of ourselves or others, including enforcing our agreements, terms, and policies.

Third-party analytics and advertising companies also collect personal data through our website and applications, including identifiers and device information (such as cookie IDs, device IDs, and IP addresses), geolocation data, usage data, and inferences based on and associated with that data, as described in the "Data Collection Technologies" section of this Privacy Policy. These third-party vendors may aggregate this data across multiple sites to enhance analytics for their own purposes and those of others. For example, we utilize Google Analytics on our website to gain insights into user interactions; you can learn about Google's data collection and usage practices at www.google.com/policies/privacy/partners.

Our website uses a cookie consent tool. Advertising and analytics technologies from the companies listed below are loaded only after you accept the matching category in our cookie banner. If you decline, or make no choice, they are not loaded. You can change your choice at any time by selecting the cookie icon at the bottom left of any page or the "Your Privacy Choices" link at the bottom of our webpage. For more detail, see our Cookie Policy.

When these technologies are active, the companies that provide them may receive your IP address, browser and device details, cookie or device identifiers, the pages you view on our website, and actions you take on those pages. Some of our pages describe health-related services, so this information may indicate an interest in those services. We do not run these technologies in the DrWell web application, and we do not send these companies the information you give to a Provider, your medical record, or your prescription information.

CompanyWhat we use it forCategory in our cookie bannerPrivacy information
Meta (Facebook and Instagram)Measuring and delivering our adsAdvertisementMeta Privacy Policy
Google (Tag Manager, Google Ads)Managing tags, measuring and delivering our adsAdvertisementGoogle Privacy Policy
LinkedInMeasuring and delivering our adsAdvertisementLinkedIn Privacy Policy
RedditMeasuring and delivering our adsAdvertisementReddit Privacy Policy
Microsoft Advertising (Bing)Measuring and delivering our adsAdvertisementMicrosoft Privacy Statement
NextRoll (AdRoll ABM)Account-based advertising and retargetingAdvertisementNextRoll Privacy Notice
VibeMeasuring our streaming TV adsAdvertisementVibe Privacy Policy
QuorumMeasuring our adsAdvertisementAvailable on request at privacy@drwell.com
Google AnalyticsUnderstanding how visitors use our websiteAnalyticsHow Google uses information
HubSpotForms, connecting form submissions to visits, understanding how visitors use our website, and measuring our adsAnalytics and AdvertisementHubSpot Privacy Policy
PostHogUnderstanding how visitors use our website, including session replay of interactions on drwell.com pages (form fields are masked)AnalyticsPostHog Privacy Policy
WistiaHosting videos and measuring how they are watchedAnalyticsWistia Privacy Policy
VimeoPlaying embedded videosFunctionalVimeo Privacy Policy

Some technologies are needed for the website to work and load without a cookie choice:

CompanyWhat we use it forWhat it receives
CookieYesShowing the cookie banner and remembering your choiceIP address, browser details, your consent choice
CloudflareDelivering and protecting the websiteIP address, browser details
LegitScriptDisplaying our certification sealIP address, browser details, the page the seal appears on
Google Maps and Places, MapboxMaps and location search on our Find a Provider and provider pages onlyIP address, browser details, the page you are on, and any location you type into the search box
LandingiHosting our campaign landing pagesIP address, browser details, the landing page you visit
UserWayAccessibility menu on our campaign landing pagesIP address, browser details

We do not sell your sensitive personal information, Confidential Data, or biometric information. We may sell or license information that has been de-identified or aggregated so that it cannot reasonably be used to identify you.

Some data disclosures to these third parties may be classified as a "sale" or "sharing" of personal information as defined under the laws of California and other U.S. states. Please consult the "Management and Oversight of Personal Data," "California Residents' Privacy Rights," and "Additional U.S. State Privacy Rights" sections below for additional details.

Please be advised that some of our services incorporate integrations, references, or links to services provided by third parties whose privacy practices may differ from ours. If you furnish personal information to any of these third parties, or authorize us to share personal information with them, that information is governed by their respective privacy statements.

Lastly, we may disclose de-identified information in compliance with applicable law.

Management and Oversight of Personal Data

We offer various mechanisms for you to exercise control over the personal data we maintain about you, including options regarding how we utilize such information. In certain jurisdictions, these control mechanisms may be enforceable as legal rights under applicable legislation.

Data Access, Portability, Rectification, and Erasure. Should you wish to access, duplicate, transfer, amend, or remove personal data that we hold about you, please email privacy@drwell.com. In the event that you encounter difficulties accessing, duplicating, amending, or removing specific personal data through these means, you may submit a request using the contact information provided at the conclusion of this Privacy Policy.

Data Commercialization. Certain privacy regulations employ a broad definition of "sale" that may encompass some of the disclosures outlined in the "Dissemination of Personal Data" section above. To withdraw consent from such data "commercialization," you may utilize the Global Privacy Control setting, email privacy@drwell.com, or select "Your Privacy Choices" at the bottom of our webpage.

Personalized Advertising. If you desire to opt out of the utilization of your personal data for personalized advertising purposes, you may do so by selecting "Your Privacy Choices" at the bottom of our webpage and declining the Advertisement category, or by emailing privacy@drwell.com.

Furthermore, certain browser and platform controls may be at your disposal to opt out of or otherwise manage personalized advertising as described below. You may employ the opt-out mechanisms provided by organizations in which our advertising partners may participate, accessible at:

NAI (http://optout.networkadvertising.org)
DAA (http://optout.aboutads.info/)

You may also use other cookie or mobile ID controls as described in the "Web Browser and Platform Settings" section below.

These preferences are device and browser-specific. If you access our services from multiple devices or browsers, you will need to implement these actions on each system to ensure your preferences apply to the data collected when using those systems.

Communication Preferences. You have the option to determine whether to receive promotional communications from us via email or SMS. Should you receive promotional email or SMS messages from us and wish to discontinue them, you may follow the instructions provided in that message or contact us as outlined in the "Contacting Us" section below. These preferences do not apply to certain informational communications, including surveys and mandatory service notifications.

Web Browser and Platform Settings

Cookie Management. Web browsers typically accept cookies by default. Should you prefer otherwise, you may adjust your browser settings to manage cookie preferences. Be advised that opting to delete or reject cookies may impact certain functionalities of our website. Furthermore, deleting cookies may result in the erasure of settings and preferences controlled by those cookies, including advertising preferences, which may need to be reconfigured.

Global Privacy Control (GPC). Certain browsers and browser extensions support the "Global Privacy Control," a signal that tells websites you want to opt out of the sale or sharing of your personal information and of targeted advertising. When our website detects a GPC signal, we treat it as a valid request to opt out of sale, sharing, and targeted advertising for that browser, and as a choice to decline the Advertisement category in our cookie banner. If you are signed in or we can otherwise associate the signal with you, we apply it to your account as well.

Do Not Track (DNT). Some browsers incorporate a "Do Not Track" setting that transmits a signal to visited websites expressing your wish not to be tracked. However, unlike the aforementioned GPC, there is no standardized interpretation of the DNT signal. Consequently, our websites do not respond to browser DNT signals. As an alternative, you may utilize other tools to control data collection and usage, including the GPC, cookie management, and advertising controls described herein.

Mobile Advertising Identifier Controls. iOS and Android operating systems provide options to restrict tracking and/or reset advertising identifiers.

Email Web Beacon Management. Most email clients offer settings to prevent automatic image downloads, including web beacons, which inhibits automatic connections to web servers hosting those images.

Notwithstanding the automated controls described above, should you submit a request to exercise your rights or implement these choices, we reserve the right to decline such requests in certain instances, to the extent permitted by applicable law. For instance, we may deny requests where granting them would contravene legal requirements, potentially infringe upon the privacy or rights of another individual, disclose proprietary information, or interfere with legal or business obligations necessitating data retention or usage. Moreover, we may decline requests in cases where we are unable to authenticate you as the data subject, or where the request is deemed unreasonable or excessive, or as otherwise permitted by applicable law. Should you receive a response indicating that we have declined your request, wholly or partially, you may appeal this decision as described in the "Additional U.S. State Privacy Rights" section below.

It is important to note that this Privacy Policy pertains exclusively to your "personal information," which is distinct from "medical information" or "protected health information." To comprehend our information practices and your rights concerning such information, please refer to the Medical Groups Notice of Privacy Practices.

Biometric Information

What we collect and why. If our standard cross-check of the information you provide does not verify your identity, we ask you to submit a photograph of your driver's license and a selfie. We and our identity verification vendor, Vouched, compare the selfie to the photograph on your license using facial geometry to confirm that you are the person you say you are. We use this information only to verify your identity, prevent fraud, and meet our legal and clinical obligations to confirm who we are treating.

Your consent. Before we capture your selfie, we tell you what is being collected, why, and how long it is kept, and we ask for your consent. In states that require a written release, such as Illinois, your electronic consent serves as that release. You may decline, in which case we will offer another way to verify your identity where available, though we may be unable to provide treatment if we cannot verify who you are.

No sale or profit. We do not sell, lease, trade, or otherwise profit from biometric information, and we do not use it for advertising or marketing.

Disclosure. We disclose biometric information only to Vouched, which processes it on our behalf, and as required by law or valid legal process.

Retention and destruction schedule. We permanently delete your selfie and the facial geometry derived from it as soon as your identity verification is complete, and in any event within thirty (30) days. We delete your driver's license image and number within ninety (90) days after verification, unless we are required to keep them as part of your medical record or by law. In no case do we keep biometric information longer than the earlier of (a) the date the purpose for collecting it has been satisfied or (b) three (3) years after your last interaction with us. If we receive a valid warrant or subpoena, we may preserve information as the law requires.

Security. We protect biometric information using the same or greater care than we use for other sensitive personal information.

Data Retention Policy

We retain personal information for as long as necessary to deliver services and fulfill requested transactions, comply with legal obligations, resolve disputes, enforce our agreements, and for other lawful business purposes. The periods below are the most common ones. Where a longer period is required by law, we keep the information for that period. Where information is de-identified, we may keep it without a time limit.

Type of informationTypical retention period
Account and contact informationWhile your account is active and for 3 years after it is closed
Order, subscription, and payment transaction records7 years after the transaction, for tax and accounting purposes
Medical records held on behalf of your Medical Group and ProvidersAs required by the medical record laws of your state, which is commonly at least 7 years and, for minors, longer
Customer support communications3 years after the request is closed
Marketing and prospect informationUntil you unsubscribe or ask us to delete it, or 24 months after your last engagement
Text message consent records5 years after you opt out or your last interaction
Website server logs12 months
Analytics and advertising cookie dataFor the life of the cookie, as listed in our Cookie Policy, and no longer than 13 months
Session replay recordings30 days
Selfie and facial geometryDeleted when verification is complete and within 30 days
Driver's license image and numberDeleted within 90 days after verification unless required for your medical record or by law

Jurisdictional Considerations

The Service is exclusively available for use within specific states of the United States as outlined in our Terms of Service. Consequently, this Privacy Policy, and our collection, utilization, and disclosure of information pertaining to you, is governed by U.S. law.

California Residents' Privacy Rights

If you are a resident of California and the processing of personal information about you is subject to the California Consumer Privacy Act (CCPA), you are entitled to certain rights regarding that information.

Collection Notice. Prior to or at the time of collection, you have the right to receive notice of our practices, including the categories of personal and sensitive personal information to be collected, the purposes for which such information is collected or used, whether such information is sold or shared, and the duration for which such information is retained. These details are in the "Acquisition of Personal Data," "Utilization of Personal Data," "Dissemination of Personal Data," and "Data Retention Policy" sections of this Privacy Policy.

Right to Information. You have the right to request that we disclose the personal information we have collected about you. You also have the right to request additional information about our collection, use, disclosure, or sale of such personal information. Note that much of this information is provided in this Privacy Policy. You may submit a "request to know" by emailing us at privacy@drwell.com.

Rights to Request Correction or Deletion. You also have the right to request that we rectify inaccurate personal information and that we delete personal information under certain circumstances, subject to a number of exceptions. To make a request for correction or deletion, email us at privacy@drwell.com.

Right to Opt-Out / "Do Not Sell or Share My Personal Information". You have the right to opt-out from future "sales" or "sharing" of personal information as those terms are defined by the CCPA.

Please note that the CCPA provides broad definitions for "sell," "share," and "personal information," and some of our data sharing practices described in this Privacy Policy may fall under these definitions. Specifically, we permit advertising and analytics providers to collect identifiers (IP addresses, cookie IDs, and mobile IDs), activity data (browsing, clicks, app usage, non-product identifying transaction data), device data, and geolocation data through our sites and apps when you use our online services, but we do not "sell" or "share" any other types of personal information. If you wish to prevent us or our partners from "selling" or "sharing" personal information related to your visits to our sites for advertising purposes, you can submit your request by selecting "Your Privacy Choices" at the bottom of our webpage or using a Global Privacy Control. Opting out using these methods will prevent us from sharing or making available such personal information in ways considered a "sale" or "sharing" under the CCPA. However, we will continue to make some personal information available to our partners (acting as our service providers) to assist us in performing advertising-related functions. Furthermore, using these opt-out choices will not prevent the use of previously "sold" or "shared" personal information or halt all interest-based advertising.

We do not knowingly sell or share the personal information of individuals under 16 years of age.

Limitation on Utilization and Dissemination of Sensitive Personal Data. You are entitled to restrict our utilization of sensitive personal data to purposes exclusively related to the provision of requested goods or services, or as otherwise sanctioned by applicable statutes.

To exercise your right to opt out of such supplementary uses, please navigate to the "Your Privacy Choices" link located at the footer of our website, or employ the Global Privacy Control mechanism as described in the "Web Browser and Platform Settings" section of this Privacy Policy.

You may appoint, via written instrument or durable power of attorney, an authorized representative to submit requests on your behalf to exercise your rights under the CCPA. Prior to processing such a request from a representative, we shall require the representative to furnish evidence of your authorization, and we may necessitate direct verification of your identity.

Furthermore, to facilitate the provision, rectification, or erasure of specific personal data elements, we must authenticate your identity to the degree of certainty mandated by law. We shall verify your request by requiring its submission from the email address affiliated with your account or by soliciting information requisite for account verification.

Moreover, you are entitled to freedom from discrimination for exercising these rights as delineated in the CCPA.

Additionally, pursuant to California Civil Code section 1798.83, colloquially referred to as the "Shine the Light" law, California residents who have disclosed personal information to a commercial entity with which they have established a business relationship for personal, familial, or household purposes ("California Consumers") may inquire about whether the entity has disclosed personal information to any third parties for their direct marketing objectives.

Please be advised that we do not disclose personal information to any third parties for their direct marketing purposes as defined by this statute. California Consumers may request further information regarding our compliance with this law by directing inquiries to privacy@drwell.com. Please note that commercial entities are obligated to respond to one request per California Consumer annually and may not be compelled to address inquiries submitted through channels other than the designated email address.

Additional U.S. State Privacy Rights

If you live in a state with a comprehensive privacy law, such as Colorado, Connecticut, Virginia, Texas, Oregon, Montana, Utah, New Jersey, and others, you may have the following rights, subject to the exceptions in each law:

  • To confirm whether we process your personal data and to access it
  • To correct inaccuracies in your personal data
  • To delete personal data about you
  • To obtain a copy of your personal data in a portable format
  • To opt out of the sale of your personal data, targeted advertising, and profiling in furtherance of decisions that produce legal or similarly significant effects
  • To withdraw consent for the processing of sensitive data where we rely on your consent

How to exercise your rights. Email privacy@drwell.com, or select "Your Privacy Choices" at the bottom of our webpage to opt out of targeted advertising and sale or sharing. We may need to verify your identity before acting on a request. We respond within forty-five (45) days of receiving your request. If we need more time, we may extend that period once by up to forty-five (45) additional days, and we will tell you why. You may use an authorized agent, where the law allows. We honor Global Privacy Control signals as described in the "Web Browser and Platform Settings" section.

Appeals. If we decline your request, you may appeal by emailing privacy@drwell.com with the subject line "Privacy Appeal" and explaining why you disagree. We respond to appeals in writing within the time required by your state's law, which is generally no more than sixty (60) days, and explain our decision. If you are not satisfied with the result of your appeal, you may contact your state attorney general.

Nevada. Nevada residents may submit a request to opt out of the sale of certain covered information by emailing privacy@drwell.com. We do not sell covered information as defined by Nevada law.

Consumer health data. Residents of Washington, Nevada, and other states with consumer health data laws have additional rights and protections regarding consumer health data, including biometric data, and may withdraw consent and request deletion. See our Consumer Health Data Privacy Policy at www.drwell.com/consumer-health-data-privacy-policy.

Miscellaneous Provisions

DrWell employs commercially reasonable physical, technical, and administrative safeguards to protect information from unauthorized access, utilization, disclosure, alteration, and destruction. However, it is incumbent upon you to maintain the confidentiality of your account credentials and all account-related information. You bear sole responsibility for any and all activities conducted through your account. To enhance the security of your personal information, we strongly recommend the use of a robust password that is unique to this Service and not shared with any other platforms or individuals. In the event you suspect a breach in your account security, we urge you to contact us immediately as per the "Communication Protocols" section outlined below.

In utilizing the Service, you maintain the discretion to withhold certain information from us, though this may restrict your access to specific features or preclude your use of the Service entirely. You may also elect to opt out of receiving certain communications (e.g., newsletters, promotional materials) by submitting your preference via email. Please be advised that even if you opt out, we reserve the right to send Service-related communications. We do not respond to web browser "do not track" signals, but we do honor Global Privacy Control signals as described above. DrWell reserves the right to supplement, amend, or otherwise modify this Privacy Policy at any time. Such alterations will be posted on this or a similar page of the Service and shall be deemed effective as of the "Last Updated" date. However, DrWell will notify you and/or require your acceptance of the updated Privacy Policy if the modifications implement material changes from DrWell's then-current Privacy Policy. It is your obligation to thoroughly review this Privacy Policy upon each visit, access, or use of the Service.

Communication Protocols

For any inquiries regarding this Privacy Policy, please contact us via email at privacy@drwell.com or by postal mail at:

KP Innovations LLC dba DrWell

2100 Webster St, #429

San Francisco, California 94115

Attn: Privacy Officer

Mobile Information and Text Messaging

DrWell recognizes the importance of protecting your mobile information and respecting your communication preferences. As such, we adhere to the following principles:

  1. No Sharing for Marketing Purposes: No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. We respect your privacy and will not use your mobile data for such activities without your explicit consent.
  2. Text Messaging Opt-In Data: All the above categories exclude text messaging originator opt-in data and consent. This information is treated with the utmost confidentiality and will not be shared with any third parties, other than service providers that deliver text messages on our behalf.
  3. Consent Management: Your consent for text messaging is managed separately from other data processing activities. You have the right to opt-in or opt-out of text messaging services at any time without affecting your use of other DrWell services.
  4. Data Security: We employ industry-standard security measures to protect your mobile information and text messaging data from unauthorized access, alteration, or disclosure.
  5. Transparency: DrWell is committed to transparency in our data practices. If there are any changes to how we handle mobile information or text messaging data, we will update this policy and notify you accordingly.

By using DrWell's services, you acknowledge and agree to these practices regarding your mobile information and text messaging data.

Payment Processing

DrWell utilizes Finix as its payment processor. When you provide payment information, you are providing it directly to Finix, and Finix's use of your personal information is governed by its privacy policy. DrWell does not store your payment information, other than your zip code and country, which we require for billing and to comply with tax and other government regulations.