Share Treatment Links: A New Way to Grow Your Programs with DrWell Connect

The programs you've built shouldn't only generate revenue when a patient is sitting in your practice.

With the new Share Treatment Links feature in DrWell Connect, you can turn individual treatment plans into shareable URLs that can be used across your existing marketing channels—giving patients a more direct path to the programs you want to grow.

Add a treatment link to your website. Send it to your email list. Include it in a text campaign. Or share it directly with a patient who's expressed interest.

One treatment plan can now become a new way to generate demand for your practice.

Put your treatment plans where your patients already are

Your practice has likely spent years building an audience.

You have website visitors. An email database. Existing patients. Prospects. Social followers. People receiving text messages from your practice.

Share Treatment Links make it easier to turn those audiences into opportunities for your programs.

From within Connect, you can generate a unique URL for a treatment plan and use that link across channels such as:

• Your practice website
• Email campaigns and newsletters
• SMS and text campaigns
• Direct patient communications
• Social and digital marketing
• Other patient-facing campaigns

Instead of simply telling patients that a program is available, you can give them a direct path to explore the treatment plan you're promoting.

Create more opportunities for recurring revenue

The real value of Share Treatment Links isn't the link itself.

It's distribution.

You can now take the subscription programs you've already created in Connect and put them in front of more people without relying solely on an in-office conversation to generate interest.

For example, your practice could send an email campaign featuring a particular treatment plan and link patients directly to it.

Or you could add treatment links to relevant pages of your website, giving visitors a clear next step when they're already interested in a particular program.

You can also use links in targeted text campaigns to introduce additional offerings to your existing patient base.

Each channel becomes another opportunity to drive patients toward your subscription programs and create additional recurring revenue for your practice.

An especially powerful opportunity for skincare and hair restoration

We're particularly excited about what Share Treatment Links can do for the skincare and hair restoration products available through DrWell Connect.

Unlike programs that may depend heavily on an in-office consultation or conversation, skincare and hair restoration can be particularly well suited to ongoing digital promotion.

A skincare page on your website can now lead directly to the corresponding treatment plan.

An email about hair restoration can include a direct path to the program.

A text campaign to existing patients can introduce an offering they may not have known was available through your practice.

That means these programs don't have to depend exclusively on your staff remembering to introduce them during a patient interaction.

Your marketing can help do the selling for you.

Think beyond the initial patient visit

Share Treatment Links also give you another way to think about the value of your existing patient base.

A patient may have originally come to your practice for one program, but that doesn't mean it's the only program that could be relevant to them.

Your email and text audiences give you an opportunity to continue introducing patients to other offerings over time.

For example:

Already running a GLP-1 program? Introduce relevant complementary programs to your existing patient audience.

Launching hair restoration? Send the treatment plan directly to patients who may be interested rather than waiting for them to ask about it.

Growing skincare? Add the treatment plan link to your website and include it in your next patient email.

The easier you make it for patients to discover your programs, the more opportunities you create for those programs to grow.

See how to generate your Share Treatment Links

Creating a shareable link happens directly inside DrWell Connect.

Navigate to your treatment plans, select the plan you'd like to promote, and generate its unique URL. From there, the link is yours to use across your practice's marketing and patient communications.

Watch the tutorial

Learn how to generate a treatment plan link in DrWell Connect and start using it across your website, email, text campaigns, and patient communications.

Build it once. Promote it everywhere.

DrWell Connect is designed to do more than help you administer your programs. We want to give your practice tools that help those programs grow.

Share Treatment Links turns the treatment plans you've already built into something you can actively distribute.

Build the program once in Connect. Generate the link. Then put it to work everywhere your practice already reaches patients.

That's more visibility for your programs, more opportunities for enrollment, and another way to build recurring revenue through DrWell Connect.