The 2027 Growth Playbook: Medical Practice Growth Webinar

Growth is not just about getting more people through the door

Your next growth opportunity may already be in your practice: a patient with needs your existing offerings could support, a relevant product they do not know you offer, or an inquiry that never became a consultation.

Join DrWell and MyAdvice for a live webinar on medical practice growth. Explore how personalized treatment plans, optional checkout add-ons, connected marketing, and AI-powered lead conversion can support your 2027 strategy—and how to understand which activities generate patients and revenue.

Special guest

Michael Antosy

MyAdvice · Director of Sales & Business Development

Save my seat

November 5, 2026 · 3:00 PM ET / 12:00 PM PT

We'll send the join link and one reminder. Nothing else unless you ask for it.

Both sides of growth

Attracting new patients is one part of the opportunity

Another is helping existing patients discover relevant care and products your practice already offers.

Your marketing needs to support both. That means connecting what people find online, what happens when they inquire, and what you can learn from the patients and revenue those activities generate.

In this session, DrWell and MyAdvice will explore those opportunities together—from treatment-plan design and patient checkout to lead conversion and marketing return on investment.

What you'll learn

Six places growth is already sitting in your practice

Support more personalized care within one treatment plan

Explore how treatment plans can include more than one medication when clinically appropriate.

DrWell will discuss medication stacking: including multiple medications within a single, provider-directed treatment plan. Learn how that flexibility can support a more holistic approach to personalized care and help you consider opportunities within your existing patient relationships.

The starting point is the patient's needs. Medication selection and prescribing remain clinical decisions.

Make relevant add-ons part of the patient checkout experience

Give patients the option to choose additional products without making them part of every plan.

Explore how DrWell lets you offer optional treatment-plan add-ons that patients can select during checkout.

We'll discuss how relevant add-ons can expand what patients access through your practice and where they fit into a strategy for increasing patient lifetime value.

Give your next patient email a clear next step

Connect interest in your skin care and hair care offerings to a treatment plan patients can explore.

Learn how to include DrWell's shareable treatment plan links in email campaigns. For offerings such as skin care and hair care products, those links give interested patients a direct way to view the plan, explore available add-ons, and move into checkout.

The opportunity is not just sending another email. It is making the next step clear for patients interested in what your practice offers.

Make your marketing tools work toward the same goal

Connect your website, SEO, advertising, reviews, and lead management around practice growth.

MyAdvice will explain why disconnected marketing systems can limit performance—and how integrated marketing brings these activities together.

Explore how to connect the ways prospective patients discover your practice with what happens after they express interest, rather than treating every channel and tool as a separate effort.

Turn more patient inquiries into consultations

Focus on what happens after someone expresses interest—not just how many leads you generate.

Learn how Mya, MyAdvice's AI assistant, helps practices engage prospective patients immediately, reduce missed opportunities, and support conversion from inquiry to consultation.

We'll explore the role of AI-powered lead conversion in helping your practice make more of the interest your marketing already creates.

Know which marketing activities generate patients and revenue

Look beyond traffic and rankings to understand marketing return on investment.

Traffic and rankings can show visibility. On their own, they do not tell you which marketing activities generated patients or revenue.

MyAdvice will discuss revenue attribution and how to connect marketing performance with business outcomes—so you can make more informed decisions about where to focus your efforts.

Who should attend?

Built for the people planning 2027

This webinar is for medical practice owners, providers, practice managers, and marketing leaders planning for 2027.

It is especially relevant for teams looking to grow beyond new-patient acquisition alone: exploring opportunities within existing patient relationships, improving inquiry-to-consultation conversion, and understanding the revenue impact of their marketing.

DrWell

Jacob Horn · Chief Growth Officer

Discussing personalized treatment plans, medication stacking, optional add-ons, and shareable treatment plan links.

MyAdvice

Michael Antosy · Director of Sales & Business Development

Discussing integrated marketing, Mya's AI-powered lead conversion, and revenue attribution.

Frequently asked questions

Before you register

What is The 2027 Growth Playbook webinar about?

The 2027 Growth Playbook is a live webinar from DrWell and MyAdvice about medical practice growth. Topics include personalized treatment plans, medication stacking, optional checkout add-ons, shareable treatment plan links, integrated marketing, AI-powered lead conversion, and revenue attribution.

Does this webinar focus on new patients or existing patients?

Both. DrWell will explore opportunities within existing patient relationships through personalized treatment plans, optional add-ons, and email campaigns using shareable links. MyAdvice will discuss connected marketing, converting prospective patient inquiries into consultations, and measuring which marketing activities generate patients and revenue.

What does medication stacking mean in this webinar?

Medication stacking means including more than one medication within a single, provider-directed treatment plan. DrWell's discussion will focus on supporting personalized care when multiple medications are clinically appropriate—not suggesting that every patient needs additional medication.

The 2027 Growth Playbook: